The market for consumer goods challenges national and international producers and retail companies like no other industry does. In addition to a tough consumer sentiment the market is confronted with very price sensitive, demanding and in the first instance self-confident customers. In the past mainly the price was important for a purchase decision. Today characteristics such as brand, quality and – especially concerning food – the origin gains in importance.
Our consulting in the consumer goods industry and in retail assists actively in classical fields like operational excellence, optimization of manufacturing sites and cash management. We show you the current trends for profitable growth which have to be considered. Ask us. We will implement the right strategy for you. Pragmatic, target-oriented and uncomplicated.
Beside classical optimization issues such as operational excellence, optimization of manufacturing sites and working capital management manufacturer and retail have to develop strategies to handle the following mega trends for profitable growth:
Focus on internationalization: internationalization takes centre stage as a drive of growth as well as in the sourcing division.
Branding is the core: the meaning of retail brands, store brands and loyalty programs is increasing dramatically. Manufacturers of branded goods are focusing on building strong global brands.
Cooperation is standard: the cooperation of industry and retail especially in the area of supply chain management and categroy management is very important, even in the future.
Technology creates efiiciency: the use of state of the art IT infrastructure and innovative technologies (RFID, smart tags, blogs) creates new possibilities for efficient business processes.
Bio booms: organic products are getting more and more interesting for the wide mass market. Especially in the discount division a significant growth is expected.
Claim for transparency: increasingly enlightened and conscious buying customers expect transparency concerning quality and ingredients by the manufacturers and retailers.
Generation 55 plus is vital: the demographic change in society brings chances for growth – urgently enterprises have to integrate this into their set of course for product and marketing strategies.
Web is present: the penetration of b2b and b2c business is significantly increasing – the industry is searching for direct access to customers and strengthens its positions against retail in the long-term.
Claim for rethinking – not only fast and profoundly, even consistently and long-term – with the best possible use of available strengths and compentences.
candidus´ references
- Optimization of purchasing and procurement functions as well as diminution of material costs in a leading German retail company
- Optimization of the structure of stock location in a leading European computer manufacturer
- Reorganisation of procurement processes and optimization of ordering and distributor structure for an internationally acting consumer goods company
- Optimization of purchasing and procurement functions as well as diminution of material costs in a leading German retail company
- Reorganisation and optmisation of manufacturing and distribution structure of a leading company of the beverage industry
- Development of an optimized manufacturing and distribution concept for a consumer goods company following a fusion of a company
- Conceptual design and development of internet distribution for factory and office equipment in the context of a portfolio extension in a large-scale company
- Conceptual design and implementation of a distribution strategy in a medium-sized furniture manufacturer
- Development and implementation of a sales increase program for a medium-sized food manufacturer
- Development of a turnaround program with focus on sales and distribution for a medium-sized premium manufacturer of frozen food
- Optimization of net working capital for an international food manufacturer
- Improvement of net working capital in the field of accounts receivable and liabilities for a textile manufacturer
- Reorganisation of a Romanian retail business in the context of a post merger integration
- Development of a reorganisation program for a medium-sized textile manufacturer
- Development of an ECR (Efficient Consumer Response) strategy for an internationally leading food trust
- Development of a common enterprise strategy and determination of the company organization structure for a company in the consumer goods industry
Operational Excellence
- Redesign of the materials management process for an internationally acting consumer goods manufacturer in a post merger situation
- Operational excellence for a worldwide acting consumer goods company in the food division
